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Nickelodeon Launches Immersive and Interactive ‘Nick App’ for Kids

Like many of you, I grew up watching Nickelodeon. It was the channel where kids and adults alike got slimed, raced through crazy obstacle courses, and played on kid-friendly gameshows. The channel has evolved quite a bit over the years, but it’s still dedicated to providing delightful content to children.

Today the company launched the Nick App, a new iPad-based experience designed to allow children to interact with Nickelodeon content in all new ways.

The app features a moveable tile layout that is simple to navigate. A swipe in any direction will allow kids to find fun and interesting content, with on-demand access to more than 1,000 different shows, videos, and music, like an original SpongeBob SquarePants remix made by electronic artist Pogo.

Kids will find short-form videos that are original skits, sketch and comedic videos, behind the scenes clips and photos of Nickelodeon stars and animated characters as well as games and kid-friendly polls.


There are even full length episodes of current Nickelodeon shows available to watch, but this requires subscriber authentication through participating TV providers, which includes AT&T U-Verse, Bright House Networks, Cablevision, DIRECTV, RCN, Suddenlink, Time Warner Cable, and Verizon FiOS.

The Nick App will be updated with new content on a daily basis, and a fun “favorites” drawer will allow kids to save their favorite shows and content to watch at any time. In addition to videos and other content, the app has standard silly Nickelodeon elements like a “Do Not Touch” button that will trigger funny surprises.

Nickelodeon also plans to use the Nick App as a way to promote and share new original animated and live action content, so this is a great way for kids to get the heads up on new shows that are coming out on the channel.

The new Nick App can be downloaded for free from the App Store.